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Winning Elections with Political Marketing

Om Winning Elections with Political Marketing

Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

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  • Språk:
  • Engelska
  • ISBN:
  • 9780789033697
  • Format:
  • Inbunden
  • Sidor:
  • 254
  • Utgiven:
  • 14. juni 2006
  • Mått:
  • 148x210x23 mm.
  • Vikt:
  • 544 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 18. december 2024

Beskrivning av Winning Elections with Political Marketing

Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.

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