The Political Speechwriter's Companion

The Political Speechwriter¿s Companion: A Guide for Writers and Speakers walks students through a systematic "LAWS" approach (language, anecdote, wit, and support) that politicians can use to persuade their audiences into taking action. Packed with annotated speeches from the most recent elections, technology tips, and interviews from speechwriting luminaries, this highly anticipated second edition offers the most practical advice and strategies for a career in political communication.