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The Business and Management of Convention and Visitor Bureaus

- A global approach

av Krzysztof Celuch
The Business and Management of Convention and Visitor Bureaus av Krzysztof Celuch
Om The Business and Management of Convention and Visitor Bureaus

A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781911396802
  • Format:
  • Häftad
  • Sidor:
  • 256
  • Utgiven:
  • 31. december 2019
  • Mått:
  • 244x189x15 mm.
  • Vikt:
  • 394 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Om Krzysztof Celuch

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A clear and comprehensive guide to the wide range of techniques required by sales and marketing staff to effectively win meetings and events business for their destination. Accessible, global and informative, this is essential reading for all future business event and conference managers, destination managers as well clients and meeting planners.

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