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Service Management

- An integrated approach

Om Service Management

Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service management. This third edition of Services Management provides a comprehensive insight into the industry and its' importance in today's economies. The book is based on three central strands of services management: customers, employees and operations. The final part of the book addresses the issue of performance management and service strategy. Based on a series of research workshops with academics and practitioners at the Service Management Centre, De Vlerick School of Management, University of Ghent, the authors have produced in-depth case studies and survey research to help students to develop a thorough understanding of the specific challenges and issues of service management today. Services Management third edition is ideal for Service Management students within a Business or Tourism degree, but also of great interest to operations, management, marketing and general business students

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  • Språk:
  • Engelska
  • ISBN:
  • 9780273732037
  • Format:
  • Häftad
  • Sidor:
  • 544
  • Utgiven:
  • 14. mars 2013
  • Utgåva:
  • 3
  • Mått:
  • 190x246x28 mm.
  • Vikt:
  • 872 g.
  I lager
Leveranstid: 4-7 vardagar
Förväntad leverans: 23. september 2025

Beskrivning av Service Management

Over 75% of graduates currently find work in the service industries, but there are very few books that deal specifically with the subject of service management.

This third edition of Services Management provides a comprehensive insight into the industry and its' importance in today's economies. The book is based on three central strands of services management: customers, employees and operations. The final part of the book addresses the issue of performance management and service strategy. Based on a series of research workshops with academics and practitioners at the Service Management Centre, De Vlerick School of Management, University of Ghent, the authors have produced in-depth case studies and survey research to help students to develop a thorough understanding of the specific challenges and issues of service management today. Services Management third edition is ideal for Service Management students within a Business or Tourism degree, but also of great interest to operations, management, marketing and general business students

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