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Role of Language and Symbols in Promotional Strategies and Marketing Schemes

Role of Language and Symbols in Promotional Strategies and Marketing Schemes
Om Role of Language and Symbols in Promotional Strategies and Marketing Schemes

Presents research exploring the theoretical and practical aspects of the power of words and symbols used in promotional strategies and marketing schemes. The book featuring coverage on a broad range of topics, including shock advertising, branding, and celebrity endorsement.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781522587514
  • Format:
  • Häftad
  • Sidor:
  • 333
  • Utgiven:
  • 14. december 2018
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 22. september 2025

Beskrivning av Role of Language and Symbols in Promotional Strategies and Marketing Schemes

Presents research exploring the theoretical and practical aspects of the power of words and symbols used in promotional strategies and marketing schemes. The book featuring coverage on a broad range of topics, including shock advertising, branding, and celebrity endorsement.

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