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Planning the Corporate Reputation (RLE Marketing)

Om Planning the Corporate Reputation (RLE Marketing)

This book reveals the importance of seeking and building an identifiable and favourable corporate identity for the enterprise. The subject is pursued in all its aspects, from the stage of basic market research right through to organization and control of the corporate plan.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781138994973
  • Format:
  • Häftad
  • Sidor:
  • 200
  • Utgiven:
  • 17. december 2015
  • Mått:
  • 156x234x11 mm.
  • Vikt:
  • 453 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Beskrivning av Planning the Corporate Reputation (RLE Marketing)

This book reveals the importance of seeking and building an identifiable and favourable corporate identity for the enterprise. The subject is pursued in all its aspects, from the stage of basic market research right through to organization and control of the corporate plan.

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