Muslim Mechanics

"It all started in a classroom in Hanoi, Vietnam. While teaching an MBA class in international marketing, Dr. Brewton embraces a student's question; "how do non-Muslims market products to Muslims?" Vietnam, a non-Muslim country in Southeast Asia, exports a whole host of agricultural and electronic products to Muslim dominant countries like Malaysia and Indonesia. Many of the company managers in Dr. Brewton's class deal with Muslim counterparts in these and other nations. Five years later and many, many hours of research, the manuscript not only details how to market to Muslims (Chapter 12) but how even the Prophet Muhammad believed in private enterprise (Chapter 8). Muslim Mechanics is a factual and informative resource guide for Islam written for non-Muslim Western audiences. "Mechanics," as in Quantum Mechanics or Classical Mechanics, represents a branch of physical science that studies the working parts of complex systems, machines, or even organizations and institutions. Taking the same tact, Muslim Mechanics is the study of how Islamic policies, activities, and functions affect populations and organizations. Going even further, Muslim Mechanics looks at the functional and technical aspects of actions and determines their impact on an organizational and institutional level. Just like the word "mechanics" would indicate, there are hundreds of policies, rules, and beliefs that make Islam tick like a Swiss watch. This manuscript presents an objective and secular view of a religion that is anything but secular"--