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Investigating Audiences

Om Investigating Audiences

Providing information on audience research, this book focuses on qualitative methods and draws upon students' own media experience. It is divided into chapters that deal with audience research in terms of concepts and topics. It offers interpretive approaches to studying viewers, readers and listeners.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781412922692
  • Format:
  • Inbunden
  • Sidor:
  • 200
  • Utgiven:
  • 8. augusti 2007
  • Mått:
  • 170x242x17 mm.
  • Vikt:
  • 500 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 18. december 2024

Beskrivning av Investigating Audiences

Providing information on audience research, this book focuses on qualitative methods and draws upon students' own media experience. It is divided into chapters that deal with audience research in terms of concepts and topics. It offers interpretive approaches to studying viewers, readers and listeners.

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