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  5. International Business Realisms: Globalizing Locally Responsive and Internationally Connected Business Disciplines

International Business Realisms: Globalizing Locally Responsive and Internationally Connected Business Disciplines

del av International Marketing and Management Research-serien

International Business Realisms: Globalizing Locally Responsive and Internationally Connected Business Disciplines
Om International Business Realisms: Globalizing Locally Responsive and Internationally Connected Business Disciplines

As globalization expands our markets across national boundaries, institutional innovation and experimentation is essential for countries to brand their products globally and develop internationally acclaimed products.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781137379078
  • Format:
  • Inbunden
  • Sidor:
  • 108
  • Utgiven:
  • 26. juli 2013
  • Mått:
  • 223x146x14 mm.
  • Vikt:
  • 300 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

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As globalization expands our markets across national boundaries, institutional innovation and experimentation is essential for countries to brand their products globally and develop internationally acclaimed products.

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