Handbook of Research Methods in Consumer Psychology

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2-4 veckor
2 849

Om Handbook of Research Methods in Consumer Psychology

In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption related decisions.

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Språk:
Engelska

ISBN:
9780815352938

Förlag:
Taylor & Francis Inc

Format:
Inbunden

Sidor:
528

Utgiven:
29. april 2019

Mått:
178x254x0 mm.

Vikt:
453 g.

2 849
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Leveranstid: 2-4 veckor

Förväntad leverans: 29. september 2025

Beskrivning av Handbook of Research Methods in Consumer Psychology

In the Handbook of Research Methods in Consumer Psychology, leading consumer psychologists summarize key aspects of the research process and explain how different methods enrich understanding of how consumers process information to form judgments and opinions and to make consumption related decisions.

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