Böcker utgivna av Pearson Education (US)

In this essential guide, Meghan Casey outlines a step-by-step approach for successful content strategy, from planning and creating your content to delivering and managing it. Armed with this book, you can confidently tackle difficult activities like explaining clearly to your boss or client what's wrong with their content, getting the budget to do content work, and aligning stakeholders on a common vision. Having The Content Strategy Toolkit at your side is like hiring your own personal consulting firm. You get a complete array of instructions, tools, and templates for most challenges you'll face. In this practical and relevant guide, you'll learn how to: Identify problems with your content and persuade your bosses it's worth the time and resources to do it rightAssemble a stellar team for your content projectPrepare your organization for content transformationMake sense of your business environment and understand your audienceAlign stakeholders on business goals and user needsSet a compass for your content and decide how to measure successCreate, maintain, and govern on-strategy content You'll learn how to treat content like the strategic asset that it is. "Quality content increases value. Poor-quality content destroys value. It's as simple as that. Meghan's book has specific, practical, and immediately actionable ideas that will help you increase the quality of your content."-Gerry McGovern, CEO, Customer Carewords "This second edition goes deep into three integral topics for content leaders-assembling cross-disciplinary teams, evaluating processes, and building a content playbook. If you're looking to build a new practice or retool an existing one, this book will help you succeed.-Natalie Marie Dunbar, Author, From Solo to Scaled: Building a Sustainable Content Strategy Practice

Engineering Design and Graphics with SolidWorks 2023 In Engineering Design and Graphics with SolidWorks 2023, award-winning CAD instructor and author James Bethune shows students how to use SolidWorks to create engineering drawings and designs. The textbook has been updated to cover the new features in SolidWorks 2023. It focuses on the creation of engineering drawings, including dimensions and tolerances and the use of standard parts and tools. Each chapter contains step-by-step sample problems that show students how to apply the concepts presented in the chapter. Effective pedagogy throughout the text helps students learn and retain concepts: Objectives: Each chapter begins with objectives and an introduction to the material. Summaries: Each chapter concludes with a summary and exercise problems. Numerous Illustrations: The multitude of illustrations, accompanied by explanatory captions, present a visual approach to learning. Students see in the text what they see on the screen with the addition of explanatory text. Practical Application: The text provides hundreds of exercise projects of varying difficulty (far more than any other computer graphics text). These exercises reinforce each chapter's content and help students learn by doing. Flexibility: With the hundreds of problems presented in the book, instructors can assign different problems within the same class and from year to year without repeating problems for students. Meets Standards: The text teaches ANSI standards for dimensions and tolerances. This helps students understand how their designs are defined for production and the importance of proper tolerancing. Step-by-Step Approach: In presenting the fundamentals of engineering drawing using SolidWorks, the text uses a step-by-step approach that allows students to work and learn at their own pace Â

Develop creative animation and multimedia using Adobe AnimateAdobe Animate Classroom in a Book (2023 release) uses real-world, project-based learning to cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. For beginners and experienced users alike, you can follow the book from ...

The fastest, easiest, most comprehensive way to learn Adobe Photoshop Lightroom Classic  Classroom in a Book®, the best-selling series of hands-on software training workbooks, offers what no other book or training program does-an official training series from Adobe, developed with the support of Adobe product experts. Adobe Photoshop Lightroom Classic Classroom in a Book contains lessons that cover the basics and beyond, providing countless tips and techniques to help you become more productive with the program. You can follow the book from start to finish or choose only those lessons that interest you. When you're looking for inspiration you can peruse the Artist Spotlights sections, which highlight industry leaders and their work. Purchasing this book includes valuable online extras. Follow the instructions in the book's "Getting Started" section to unlock access to: Downloadable lesson files you need to work through the projects in the bookWeb Edition containing the complete text of the book, interactive quizzes, and videos that walk you through the lessons step by step What you need to use this book: Adobe Photoshop Lightroom Classic software, for either Windows or macOS. (Software not included.) Note: Classroom in a Book does not replace the documentation, support, updates, or any other benefits of being a registered owner of Adobe Photoshop Lightroom Classic software.