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Böcker utgivna av Goodfellow Publishers Limited

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  •  
    595,-

    This edited volume examines the role and place of culture in tourism and how it is manifested in marketing theory, policy and practice. It includes case examples and looks at the roles of tourists, locals and communities, and business practices in facilitating and sharing culture.

  • - Risk, security and health
    av Sydney, Australia) O'Toole, William (Events Management Specialist & m.fl.
    595 - 1 625

    Presents a system for crowd management which integrates security with the other concerns for the health and safety for crowds, looking at the theories and practices of the management processes, plans, monitoring and evaluation of crowds. Structured into four sections written by experts with global experience in their field of excellence.

  • - A Strategic Approach
    av UK) Adams, Debra (Course Director, HOSPA & m.fl.
    569

    An up-to-date and relevant reference guide to accounting for decision making in the hospitality, tourism and leisure industries. Its' user-friendly and easy to follow style is based on the author's extensive first-hand experience of working with and delivering training and professional development in the sector.

  • - Theory and methods for event management and tourism
    av University of Calgary, University of Central Florida, Canada) Getz, m.fl.
    595,-

    Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.

  • - Contemporary case studies and perspectives
     
    599,-

    A contemporary overview of festival activity based on over 30 international case studies. It demonstrates how the nature of festivals crosses borders, how they are a recognisable and growing part of societal and cultural delivery around the globe and that their impacts, economic, social and cultural are a major driver in their development.

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