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Demographic Targeting

- The Essential Role of Population Groups in Retail Marketing

Om Demographic Targeting

This title was first published in 2002: Retailers who ignore the demographics of their customers do so at their peril. Demographic targeting is the key to success when it comes to modern retailing; this book takes a look at shopping from the perspective of demography as a crucial concept for understanding the modern shopper.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781138739314
  • Format:
  • Häftad
  • Sidor:
  • 146
  • Utgiven:
  • 29. oktober 2019
  • Mått:
  • 219x153x17 mm.
  • Vikt:
  • 216 g.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 18. augusti 2025

Beskrivning av Demographic Targeting

This title was first published in 2002: Retailers who ignore the demographics of their customers do so at their peril. Demographic targeting is the key to success when it comes to modern retailing; this book takes a look at shopping from the perspective of demography as a crucial concept for understanding the modern shopper.

Användarnas betyg av Demographic Targeting



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