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Customer Relationship Management and the Social and Semantic Web

- Enabling Cliens Conexus

del av Advances in Electronic Commerce-serien

Customer Relationship Management and the Social and Semantic Web
Om Customer Relationship Management and the Social and Semantic Web

Provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields. Providing a forum for the exchange of research ideas and practices, this is a reference convergence point for professionals, managers, and researchers in the CRM field together with IT professionals.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781613500446
  • Format:
  • Inbunden
  • Sidor:
  • 358
  • Utgiven:
  • 31. augusti 2011
  • Mått:
  • 280x216x20 mm.
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 17. december 2024

Beskrivning av Customer Relationship Management and the Social and Semantic Web

Provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields. Providing a forum for the exchange of research ideas and practices, this is a reference convergence point for professionals, managers, and researchers in the CRM field together with IT professionals.

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