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  5. Contemporary Management Approaches to the Global Hospitality and Tourism Industry

Contemporary Management Approaches to the Global Hospitality and Tourism Industry

Contemporary Management Approaches to the Global Hospitality and Tourism Industry
Om Contemporary Management Approaches to the Global Hospitality and Tourism Industry

Provides crucial knowledge on the application of new management practices and trends in the tourism industry. While highlighting topics such as service quality, culture sensitivity, and brand marketing, this publication explores the influence of globalization and the methods of sustainable business practices.

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  • Språk:
  • Engelska
  • ISBN:
  • 9781799822059
  • Format:
  • Häftad
  • Sidor:
  • 320
  • Utgiven:
  • 6. mars 2020
  Fri leverans
Leveranstid: 2-4 veckor
Förväntad leverans: 26. september 2025

Beskrivning av Contemporary Management Approaches to the Global Hospitality and Tourism Industry

Provides crucial knowledge on the application of new management practices and trends in the tourism industry. While highlighting topics such as service quality, culture sensitivity, and brand marketing, this publication explores the influence of globalization and the methods of sustainable business practices.

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