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Business Planning

- Enterprise 02.09

Om Business Planning

Fast track route to rockΓÇôsolid business plans Covers key areas of business planning from understanding why a plan is necessary and what issues it should address to compiling the plan and using it to direct the business and ensure goals are met. Includes the lowΓÇôdown on key planning aids such as swot analysis, the Boston and Ansoff matrices, and practical examples and advice drawn from banks and accounting firms as well as business practitioners and gurus such as Philip Kotler Includes a glossary of key concepts and a comprehensive resources guide

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  • Språk:
  • Engelska
  • ISBN:
  • 9781841123158
  • Format:
  • Häftad
  • Sidor:
  • 128
  • Utgiven:
  • 10. januari 2002
  • Mått:
  • 127x173x10 mm.
  • Vikt:
  • 142 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 18. december 2024

Beskrivning av Business Planning

Fast track route to rockΓÇôsolid business plans Covers key areas of business planning from understanding why a plan is necessary and what issues it should address to compiling the plan and using it to direct the business and ensure goals are met.
Includes the lowΓÇôdown on key planning aids such as swot analysis, the Boston and Ansoff matrices, and practical examples and advice drawn from banks and accounting firms as well as business practitioners and gurus such as Philip Kotler
Includes a glossary of key concepts and a comprehensive resources guide

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