Marknadens största urval
Snabb leverans

Actionable Gamification - Beyond Points, Badges, and Leaderboards

Om Actionable Gamification - Beyond Points, Badges, and Leaderboards

The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

Visa mer
  • Språk:
  • Engelska
  • ISBN:
  • 9780692858905
  • Format:
  • Inbunden
  • Sidor:
  • 514
  • Utgiven:
  • 1. april 2017
  • Mått:
  • 237x161x33 mm.
  • Vikt:
  • 910 g.
Leveranstid: 2-4 veckor
Förväntad leverans: 13. december 2024

Beskrivning av Actionable Gamification - Beyond Points, Badges, and Leaderboards

The new era of Gamification and Human-Focused Design optimizes for motivation and engagement over traditional Function-Focused Design. Within the industry, studies on game mechanics and behavioral psychology have become proliferate. However, few people understand how to merge the two fields into experience designs that reliably increases business metrics and generates a return on investment. Gamification Pioneer Yu-kai Chou takes reader on a journey to learn his twelve years of obsessive research in creating the Octalysis Framework, and how to apply the framework to create engaging and successful experiences in their product, workplace, marketing, and personal lives.

Användarnas betyg av Actionable Gamification - Beyond Points, Badges, and Leaderboards



Hitta liknande böcker
Boken Actionable Gamification - Beyond Points, Badges, and Leaderboards finns i följande kategorier:

Gör som tusentals andra bokälskare

Prenumerera på vårt nyhetsbrev för att få fantastiska erbjudanden och inspiration för din nästa läsning.