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Has your website traffic seen a dip or flatlined?Do you feel like you're behind the competition?Do you feel like you don't understand what SEO is?Do you wonder if organic traffic is still worth your time and effort?Are you worried about wasting time and money?If you answered 'Yes' to just one of these questions, this book is for you.The Organic Advantage has been written for ecommerce business owners, ecommerce directors, marketing managers and marketing professionals to enable you to ensure SEO gets results for your business.Read this book and follow Martin's ANCHOR model in order to: Develop a strategy to grow your website traffic, organically, for long-term success Understand the issues and what needs doing without being drowned in technical jargon Identify, brief, and direct the people responsible for implementing your SEO activity Get your ecommerce business performing to its full potential

In Profitable Property Secrets, multi-millionaire property investor and entrepreneur, Steve Bolton delves deep into the systems, processes and strategies behind his success and also reveals some key mistakes he made (and learned from) along the way. Read Profitable Property Secrets to discover: Why property is still a great investment - despite what the doom-mongers say The perils of choosing the wrong property investment strategy The 7 biggest mistakes made by novice property investors and how to avoid them How to gain back your time and freedom while building a lasting legacy When it comes to residential property investment, not only has Steve Bolton been there and done it, he also has the scars to prove it. Let him guide you on your own property investment journey.

Fertility Breakthrough is an indispensable guide for those who wish to overcome infertility and recurrent miscarriage.World-renowned fertility specialist and Harvard University-awarded scholar, Gabriela Rosa, shares the essential steps required to help you take charge of your results, and give yourself the best possible chance of finally giving birth to the healthy baby of your dreams. The advice in this book has helped thousands of couples overcome infertility and recurrent miscarriage when other treatments have failed.

Most organisations are oblivious to, or terrified about, web accessibility.You may be aware that 20% of your customers - people with disabilities - could be clicking away from your websites or mobile apps every day, without having bought anything or found the information they needed. You may have received complaints about accessibility problems you don't understand, with people asking for what seem like impossible fixes. Your web teams may have read the industry standard WCAG guidelines, but found them impenetrable. You probably know you could be sued if you don't do the right thing, but you don't know how far you need to go to prevent that. And apart from eliminating risk, what else is in it for your organisation?In this book, award-winning international accessibility thought-leader Jonathan Hassell shows you how to transform your organisation to consistently and cost-efficiently create websites, mobile apps and other digital products that are usable for all of your customers.Inclusive Design for Organisations gives you a clear, strategic business-aligned framework how to embed accessibility policies and processes consistently throughout your organisation, and how to measure the return on your investment.With insights from leading worldwide accessibility experts who have implemented these processes in their organisations, this book comes with a free library of downloadable support tools, templates, podcasts and videos to help you on your journey to accessibility maturity.Inclusive Design for Organisations, and its companion, Inclusive Design for Products, will help you comply with both parts of the new International Standard ISO 30071-1.

Midlife women are the fastest growing demographic in the world, we are the fastest growing workforce in the UK and we control 67% of all household spend. But, society often sees midlife women as "over the hill" and unattractive while major brands and broadcasters simply ignore us. These years can be the most challenging of our lives with health issues, divorce, the menopause, empty nest adjustments, and losing loved ones being very real challenges. Written, with experts, to help women over 40 to live these years brilliantly, The Time Of Your Life is your ultimate guide to living midlife well. Read this book to understand how to… Get yourself in great physical and mental shape for midlife Start building your financial security, even if you think it's too late Deal with the new emotional challenges coming your way Activate your superpowers for good in this world Build a life you are, finally, happy with and live it with confidence

Are you frustrated by the challenges of growing your business organically?Have you ever wondered if there was a way to grow exponentially? Fast?There is a better way but you'll need to break a few rules in your thinking about business. This book shows you how.In Add Then Multiply, author David Horne shares with you the skills, experience and knowledge he has gained in an international business career spanning more than 30 years. Along with many other practical stories, he gives you the inside story of Huveaux plc, where he worked with the Founder to achieve 25x growth in revenue and 11x growth in profit in just three years. You'll get the facts and details to apply his FACE methodology step by step, enabling you to achieve exponential growth in your business.Read this book to understand, and apply, each stage of David's FACE methodology: Fund - explore your options to raise money Acquire - master the steps to take when you buy another business Consolidate - know your real challenge: putting two businesses together Exit - realise your dreams

Are you curious to understand more about what is going on inside your head?Do you want to help your clients become more successful and happy?Are you keen to up your coaching game by using neuroscience to help clients understand why they are stuck and what to do about it?Through a mix of up-to-date neuroscientific research and real coaching stories, this book will help you to:• Generate deeper questioning through a layer of different, helpful, brain-based language• Enable clients to unpick their stuck state by understanding the neuroscience behind it• Help clients to see they have multiple options through neuroplasticity• Liberate clients by dampening non-serving neural circuits• Provide an empirical basis for effective and lasting change

Do you feel that your work/life balance is making you ill? Are stress-related problems, chronic sickness, anxiety or depression affecting your ability to show up and do your job? Maybe you're worried that your current lifestyle might be selling off your future health. Perhaps you're already suffering from burnout. The good news is you can, and will, recover if you stop now, read this book and take action. In Rise and Shine, Leanne Spencer shares her expertise and experience to show you how to spot the signs of professional burnout, recover, and go on to enjoy a happier, healthier life and career. Read this book and you will be able to: Gain inspiration from real stories of people who have bounced back from burnout Apply tried and tested techniques designed to help you make a full recovery Adopt a balanced lifestyle built around healthspan not lifespan This book is a must-read for any man or woman in a senior position and high-pressure environment. Whether you're just starting to see the tell-tale signs of burnout, or are already suffering it's crippling effects, this book will help you to get clarity about where you currently are in life, and take the steps necessary to make a successful recovery.

A step-by-step guide for Beauty Therapists who want to be more successful, make more money and stand out in the Beauty Industry.Whether you are looking to become a manager, progress to aesthetics, or set up your own business this book will help you with each step of the way.When you read Beauty Therapist To Entrepreneur you will: Gain a clear overview of opportunities available in the industry and which roles would suit you best Learn how to get a job with no experience and prepare for interviews that will set you apart from the competition Discover what every entrepreneur should know about growing a successful beauty business Harness proven strategies to accelerate your career or business success

THE CAR SALES INDUSTRY IS CHANGING.Out-dated sales scripts, that might have worked in the past, aren't working now. Customers are more informed, know exactly what they want, and will shop around to get the best deal.As a manager of a busy car sales dealership, recruiting and retaining great sales people is increasingly difficult. Keeping them motivated can be even harder.Read Words That Sell Cars to discover: Real world tools and strategies you, and your sales team, need to succeed Effective mind hacks that will enable your sales people to enjoy the sales process again How to sell yourself first, and the product second, so the deal sells itself The 4 fundamentals that need to be met for sales success A day-by-day sales plan so you know what you need to do to smash your goals Over 100 proven word tracks that you can put into action straight away The modern world of car sales is being disrupted. If you want to succeed, you need to read this book.

What makes a successful presenter?How do you attract and engage your audience?How can you distinguish yourself to enjoy lasting success?How do you ensure your programme or podcast chimes with audiences in an ever more competitive world?Drawing on his forty years in radio and on fresh interviews with the leaders in their fields, David Lloyd shares tricks of the trade, and offers advanced insight into listener behaviour, illustrated with rich examples. Radio Secrets is a comprehensive guide to contemporary presentation and production techniques in all formats, from writing to delivery, across radio and podcasting.Read this book and gain insights into: Tight contemporary music presentation Generating the most engaging talk content Developing authenticity and likeability Handling double-acts, callers and contests Understanding the audience and keeping them listening Whether you are a newcomer or a seasoned performer, Radio Secrets is essential reading.

Does 'me time' sound mythical?Is 'having it all' an exhausting joke?Are you forever seeking space to breathe?Flourish provides you with a simple plan to avoid burnout, maintain balance and live life as your most productive, fulfilled and happiest self. Whether you're after that business win, seeking more quality family time, at a transitional point in your life or just want to stop collapsing into bed at the end of each day, the Energy-SCAPE model will help you hop off life's treadmill and achieve rapid success in the areas of your life that matter most. Through deep self-awareness, conscious cleansing, positive habits and purposeful action, this book will teach you how to honour your personal energy flow to unleash your best self.Flourish is a transformational guide for ambitious women buffeted by the whirlwind of modern life. Read this book and learn how to:· Love life again, enjoying maximum impact without burnout· Feel naturally energised and invigorated· Create more time and joy with effective prioritisation and stress-busting· Build habits that honour your values and help you reach your potential· Step into your dream tomorrow by shedding everything holding you back today

When it comes to investing and providing for retirement, you have three broad options: interest bearing investments, shares, and property. Pensions allow you to invest in the first two but fees are high and returns lacklustre.This book explains each of your investment options and shows why direct leveraged property investment, often referred to as buy-to-let, could be the best option for the broadest range of people to achieve financial freedom and a comfortable retirement. You will also gain an understanding of how to finance properties, tax structuring, portfolio management and, for business owners, why property is the best hedge against business volatility while building tax effective passive income.Read this book to: Understand your investment options Learn why pensions aren't all they're cracked up to be Why leveraged property investment can give great returns with low risk Grasp the fundamentals of investing in property for wealth creation Start putting in place a plan for achieving financial goals

MANY PARTS OF THE CARE SECTOR ARE IN CRISIS......but investing in, designing and operating a care home proved to be one of the most rewarding things I've ever done - professionally and financially.In this book I share my perspective on what you and your team need to deliver in order to make the experience the best it can possibly be for residents, while you build a sustainable, valuable business. The mint ice cream? That story is a distillation of everything I've learned. To make your care home brilliant and successful you must listen to your residents and fit your 'systems' around them rather than you. Moreover, there's no reason why excellent care should be available only to those who can afford to pay a premium.Read this book, and learn how to: Design your home around your residents' needs Define what your 'promise' to residents will be Bring a team together to deliver those promises Put 'systems' at the heart of everything you do Successfully market your homeIf you want to achieve excellence and profitability in the care sector, this is the one book you should read.

HOW DO YOU BUILD A LOW RISK, HIGH REWARD PROPERTY DEVELOPMENT BUSINESS? Housebuilding can be an incredibly rewarding, enjoyable, profitable business, provided you get it right. The Housebuilding Handbook takes you through the 7 stages of the property development process, giving real-world, experienced insights into how to build your business through the ups and downs of challenging markets. If you have a desire to start and scale a professional, sustainable property development business that will stand the test of time, then reading this book is essential.Once you've read this book you'll be able to: Identify and avoid the big mistakes that can seriously affect your business growth Have more clarity and confidence to move forward on the right deals Adopt proven systems and strategies that will minimise your risk and maximise your reward Survive and thrive through economic ups and downs Build a business that will have a positive impact for generations to come

Limitless Energy, Laser Focus and Peak PerformanceLimitless contains twelve strategies to enable you to biohack your way to exceptional performance. As well as getting to grips with sleep,diet, meditation and exercise you will learn about fasting, smart drugs, light therapy, Heart Rate Variability training, toxin exposure, cold therapy, ketogenic diets and time-efficient exercise. Each chapter references leading scientific research from some of the world's best doctors and is packed with actionable advice, top tips and case studies.When you read this book, you will understand: Why sleep quality is vital and how to dramatically improve it The power of light and why it's critical to your energy and Performance How to manage your emotional state, remove stress and build resilience Which supplements and nootropics have the biggest impact on your energy, focus and performance How to hack your brain for better cognitive performance, Limitless breaks conventional wisdom to provide a holistic approach to massively increase your energy levels, enhance your focus, and boost your performance through hacking your own biology. Sit back, buckle up and keep an open mind, as Nick Powell shares tips, techniques and secrets previously reserved for his private clients.

When you speak do others listen?Does your message land?Do people act upon your words?In business and in life, great communication is the key to getting exceptional results. If you want to be more persuasive, have more gravitas, and build better relationships this book will show you how.Starting his career as an actor, author Dominic Colenso starred alongside some of the UK's most famous performers. He now works with businesses around the world, helping individuals and teams take centre stage and deliver outstanding performances. In IMPACT, he reveals the six ingredients for communicating effectively in any situation.This book will give you simple tools and techniques to:• Banish your nerves and grow your confidence• Increase your authority and physical presence• Flex your style to suit any audience• Plan what to say without the need for a script• Speak to people's hearts as well as their mindsWhether you're just starting out, managing a small team, or leading a large organisation this book will ensure that you always make the right impact.

HOW DO WORKING MOTHERS FIND CALM AND CONTENTMENT?The pressures of running a home and holding down a job can leave working mothers feeling overwhelmed and muddling their way through each day. Merely keeping on top of the responsibilities and to-do lists takes all of your time. Creating a life where you can enjoy each moment feels like an impossible dream.Jacqueline Shakespeare is on a mission to change this and believes every working mother deserves to be contented in every area of their life. This warm-hearted book gives you simple to follow skills, principles and advice to help you on your journey to a calm and fulfilling life.Read In This Moment to:• Balance each area of your life harmoniously and without guilt• Strengthen your mindset for a resilient, kind, and considered life• Prioritise and create time for the things you enjoy• Build meaning into your work and unlock your professional potential• Be a role model for your children and those around you

Do you aspire to further develop your organisational, management and leadership ability and succeed in whichever executive post or situation you find yourself?Do you want to succeed in creating and delivering outstanding value?Then, this is your ultimate guide to achieving Executive Excellence!Executive Excellence will help you to excel in your role and drive business success by creating and delivering extraordinary value to the delight of the organisation's customers, shareholders and all other stakeholders.Read this book and deepen your knowledge on:• What comprises the 21st-century executive's world: business models, value streams, enterprise architectures and generic subprocesses• Process management approaches and how they are exercised by successful executives• The essence and differences of the management process and the leadership process, and how successful executives practise and combine them• Developing your organisational, management and leadership competences and competencies to become an even more successful executiveExecutive Excellence is an essential manual for executives at all levels, from the aspiring young MBA graduate, to the executive who is running a department or a project, to the chief executive who is heading a division or organisation.

Are you fed up running your construction company? Sick of not being paid what you are worth? Stressed out with poor cashflow and low profits? Would you like to have a proven strategy to give you more time, freedom and money?Building Your Future is a practical business guide designed specifically for business owners in the construction and service industry who want to grow a highly successful and profitable business while reclaiming more time and freedom.Read this book and apply the Greg Wilkes' DEVELOP principles to:• Win more projects without compromising profit• Run your business like a well-oiled machine• Attract and direct your sub-contractors more effectively• Grow your construction business profitably and successfully• Earn more money with less stress

GET MORE LEADS BY EMBRACING DIGITAL MARKETINGMany businesses still operate offline, honouring traditional business methods and utilising personal relationships. This works to a point but what happens when your market becomes saturated? How can you continue to reach your business objectives without a steady stream of leads? How can you stand out from the crowd or keep digital-savvy upstarts at bay? Could a digital marketing pipeline give you an edge over your competition?The six simple steps in this book will enable you to build an effective digital marketing strategy to complement, support and grow your traditional marketing methods so that you can continue to attract enough leads to sustain consistent and steady growth in your business.Read Get Online to: Debunk common misconceptions about digital marketing and social media Plan an effective, sustainable lead-generating marketing strategy in 6 easy steps Know how much you should spend on digital marketing to get results Create content that really connects with your audience Nurture prospects and convert them into paying customers If you want to embrace all the opportunities digital marketing provides, this book provides solid, easy-to-understand advice that works.

All the world's a stage, and the greatest role you'll ever get to play is you. As the 'Coach in Your Pocket', Diana Theodores shows you how to bring your fuller, authentic self forward to get great results for women at all levels of the career ladder. Whether you need to rouse your team, pitch to the board, influence stakeholders, give feedback, speak to one person or 1000 - you'll discover that you have everything you need to shine in every role you play. A great read for men too, this uplifting, inspirational book will give you: • An irresistible invitation - to ignite your fire, grow your wings and lift off into your best personal performance • Dynamic tools - for fuller presence and engagement in all your environments • Pointers - to break limiting habits and beliefs • Evidence - transformative results from client case studies • Inspiration - to reclaim your creative powers and upgrade your impact

Stop trying to do everything yourself.The REAL Entrepreneur is for every business owner who wants to do more but feels that their business is taking over their life. It will help you build a business that works for you and enable you to become truly entrepreneurial in your outlook and approach. Packed with practical tools and techniques, you will learn how to avoid distraction, overwhelm and fire-fighting, and build a great team around you so that your business can thrive.The REAL Entrepreneur will enable you to…• Look at your business in a new, more entrepreneurial, way• Find out how to scale your business without it consuming you• Learn how successful entrepreneurs build resilience• Uncover the secrets of forming and managing great teams• Discover what it means for you to get 'up and out' of your businessIf you want more consistency, structure and certainty in your business but don't know how to go about changing things, read this book.

Taking inspiration and insight from the world's most innovative organisations, The Innovation Ecosystem identifies the four elements they all share, providing you with a step-by-step guide to doing it in your business. When you read this book you will understand how organisations such as Google and IKEA continue to innovate and grow.You will also discover how to: Set a clear innovation strategy that aligns to your business objectives Inspire your leadership team to encourage, enable and reward innovation Measure innovation and put structures and processes in place to ensure it is protected from 'business as usual' Turn employees into innovators by giving them the tools, knowledge and space to innovate This book is a must-read for business leaders who want to understand how to unlock the creative potential of their people and deliver sustainable innovation in their business.

Today's leaders are navigating rapidly evolving technology, organisational uncertainty, financial pressure and changing client demands. At the same time employees expect leaders to be purpose-driven, authentic, inspiring, inclusive and to create an environment where they feel safe to discuss mental health. Balancing the many demands on leaders at work, and at home, requires resilience.Angela defines resilience as the ability to take the challenges and changes of life in your stride and say "yes" to the opportunities that excite you.The resilience habits in this book are entirely within your control, simple to understand, quick to do, can be done anywhere, cost no money and require no kit.

One-size-fits-all is dead.A mass-market, standardised approach to hospitality and foodservice, with its cookie- cutter outlet design, people development and menu strategy is not working for your guests anymore. Modern consumers are dissatisfied with uniformity and yearn for empowerment and self-expression.Customisation, personalisation, bespoke and tailored experiences are a growing part of 21st century life. The very pervasiveness of customisation makes the trend what it is today: an expectation.Your guests are in control, they have more choices than ever before, and they command the conversation. Your business just became personal.Read this book to: Understand why providing customisation and bespoke service is too important to ignore Stand out from the 'sea of sameness' by creating memorable, individual experiences Develop your people so they deliver the bespoke experiences your customers require Focus on your brand throughout your guests' journeys across all your consumer touch points Craft your menus to inspire and delight your ever more discerning guests Bespoke will help raise your game in the competitive world of hospitality, providing you with fresh insights needed to steer a course to customer delight, loyalty and ultimately your business success.

Future Proof Your Career is a practical book which deals with one of the great problems of modern life: how to make it through a 50-year career when all the rules for career success have changed.Professionals in organisations all over the world are too busy to find time to think strategically about their next ideal career move. This book will provide you with the latest insights into the future of work, the future skills you'll need to succeed and, most importantly, it will enable you to anticipate change before it happens.Sharing a rich mix of fresh insights, real life stories and best practice career models to stay ahead in your career, this book will help you to: Understand how you will be impacted by the Future of Work Prepare for the changing structure of organisations Develop the critical skills that increase your market value Clarify your ideal next role and why you want it Learn the new rules to stay employable, marketable and highly paid for life If you are curious, ambitious and determined to succeed in the future, this book is for you.

Think, Do, Show is a refreshing, simplified reboot of an agile 2.0 framework. This book presents a proven model which elegantly brings rapid continual delivery, close team collaboration, and people-centric focus together to truly empower delivery.If your job relies on you to rapidly deliver beautiful looking software that people love to use, then after reading this book you will be able to… Map out only the features you need to fix the problem(s) you're trying to solve Create a simplified delivery schedule that everyone can understand and buy into Cut through corporate fog to ship software that adds value to your business and people's lives Supercharge the delivery arm and give your team clear objectives Build a tribe of passionate followers and supporters within your organisation

Inclusion and Diversity isn't a fad or the latest business initiative. It's not a tick box exercise and it's so much more than the now annual reporting requirements of disparity in pay. Ultimately - it's here for good!For a real and sustainable difference to be made, organisations need to adopt a more holistic approach to Inclusion and Diversity. This however requires focus, a break with ingrained traditions, a shift in mindsets, a re-design of organisational culture and a change in leadership behaviour.Teresa's unique tribe5 Diversity & Inclusion(TM) methodology set out in this book provides Board Directors and their Leadership Teams with a path to follow, enabling them to take Inclusion and Diversity off the 'too difficult' pile and move forward with confidence.Business Leaders, Directors and HR Professionals should read this book to: T - Take Stock - establish the truth in relation to your current Diversity and Inclusion positionR - Raise Awareness - understand why Inclusion and Diversity is important to gaining a competitive advantageI - Inspire and Involve - recognise the benefits of an internal culture which inspires and involves everyoneB- Build for the Future - embrace Inclusion and Diversity to improve and sustain talent attraction and retentionE - Embed - ensure that Inclusion and Diversity is infused and firmly embedded within your organisation's cultureCreating an environment where people feel a sense of belonging when they come to work, where they feel respected and valued for their unique difference, isn't just about doing the right thing - it will enable you to attract top talent and outperform your competitors.