av Waldo Carr
399,-
"Who is the UX Writer? was created to show beginners how to think while working in UX writing so they can jump into the field and start building skills immediately." - Waldo CarrIn Who Is the UX Writer?, UX writer Waldo Carr uses a fun, real-world graphic novel to explore the growing and lucrative field of UX writing so you understand what a UX writer does, why user experience roles are in demand at many tech companies, and how to get a UX writing job.As you read along in this beautifully illustrated graphic novel, you'll accompany a fictional writer named Bobby as he discovers UX writing, gains valuable UX skills, studies a company style guide, writes microcopy for UI components, and grows his tech career. You'll see how learning UX writing with UX product examples is more intuitive than a traditional UX textbook.In this informative and empowering UX book for beginners, you'll learn:- What exactly UX writing is, plus how it's different from copywriting and similar to content design, content strategy, and technical writing- Why tech companies value user experience designers and writers- How to build your UX design skills and create content that converts at a high level- How to iterate on existing digital products- Specific UX UI skills like upgrading unclear links, buttons, and headings- How to be mindful of translation, accessibility, inclusivity, and usability- How to understand if a UX writing career is for you-whether you're a high schooler learning new tech skills, a college student in a computer programming or technology major, or a worker doing a boring job and you're looking for something newIf this sounds like something you'd want to do every day, and you value creativity and technical skills... perfect. Early in the story, you'll find a simple roadmap for getting started as a UX writer. The role is in high demand and draws people from a wide range of backgrounds, including copywriting, journalism, education, psychology, customer support, digital marketing, instructional design, UX design, UX research, and translation and localization.And you'll have some fun with Bobby along the way-you'll get fired and dumped on the same day, take a shot of soju after creating some killer content, and maybe even use a fruit metaphor to save the world.