Böcker utgivna av Kogan Page Ltd

Learn how to master the principles of strategic, organizational and leadership agility that will redefine management. Help your business remain flexible and renew its competitive advantage in the face of uncertainty.

Discover how to launch a successful business and find your voice in the often male-dominated world of business and start-ups.

Through candid interviews and encounters with some of the world's most successful business people, find out what makes great leaders tick, learn what it takes to be credible and read about the things that they'd do differently if they had to do it all again.

Discover how immersive technologies like Augmented Reality and Virtual Reality cut costs, win customers and deliver efficient solutions for your business, regardless of its size.

Achieve greater business growth using this practical guide to develop your team into a high performing collection rather than a group of disparate individuals.

Create high-end products that attract new customers with this step-by-step approach that maps principles of creativity and luxury to the stages of the customer buying journey.

Be authentic, own your individuality and encourage others to bring their whole selves at work to tap into genuine purpose and collaboration.

Allow your brand to thrive globally with this clear and straightforward guide to achieving success in international markets. Helps readers adapt domestic strategy, avoid common pitfalls, and seize market opportunities.

Understand how to continuously organize people, skills and resources to meet changing business needs and forecast for future workforce supply and demand.

Develop your leadership presence and project confidence, credibility and charisma to impact and influence others.

High-tech recruiting tools can only help you find candidates. In order to retain the best talent, you need to blend "high-tech" candidate search tools with traditional "high-touch" relationship-based recruiting methods.

Understand the basic principles of cyber security and futureproof your career with this easy-to-understand, jargon-busting beginner's guide to the human, technical, and physical skills you need.

Take your career to the next professional level and give yourself that competitive edge by learning the essentials of coding with this friendly and easy-to-understand guide.

The essential guide for all job seekers, Great Answers to Tough Interview Questions offers advice on writing a CV, mastering interview techniques and answering really challenging questions.

Define and practice change management more successfully with this official guide to the Change Management Body of Knowledge, complete with practical tools, underpinning theory and best practice.

Create and sustain a culture that meets the needs of both internal and external stakeholders, inspired by this illustrious collection of international case studies from multiple brands.

Understand the challenges and rewards of social enterprise with this inspiring collection of case studies from social innovators around the world.

Improve and develop your marketing strategy in the retail industry with this essential handbook to the core topics of shopper marketing.

A practical, no-nonsense guide to digital marketing, giving readers all the information they need to feel confident engaging consumers online and implementing digital campaigns.

Providing all the research, models and theory needed for an HR masters degree and the examples and context necessary to excel as an HR professional.

Gain competitive advantage by taking a people-focused approach to organization development.

Understand all areas of creating an exceptional customer experience that is bespoke to the B2B realm, with this practical and essential guide to the process.

Transform your business by improving customer experience across the entire end-to-end value chain with this practical guide, including 100 tips and case studies from brands like Amazon, AirBnB and Uber.

Get a cutting-edge survey of the risk management landscape covering the state of the art in today's main application areas of risk management.

Harness the value of key suppliers and third-party spend with this accessible examination of the critical value of procurement to business.

Specifically designed for Business and Management students at all levels who require grounding in how the key concepts of accounting and finance lead to better-informed business decisions, with real-world examples included.

Learn how to thrive in the increasingly uncertain context of the fourth industrial revolution by building key capabilities as part of a long-term strategy to achieve superior performance.

Bridge the theory and practice behind fintech with this textbook which includes up-to-date case studies, clear explanations of new technologies and academic frameworks.

Use this practical guide to develop flexible working policies and practices that drive employee engagement, improve talent acquisition and retention, reduce workplace stress and boost business performance.

Presents original research documenting the size and nature of the 'sea of sameness' customers face, and delivers a framework of strategic marketing competencies to help organizations differentiate themselves and deliver value.