Böcker utgivna av Cengage Learning EMEA

The NEW edition of this best-selling textbook now takes a more evidence-based approach. Outlining the theory and practice of occupational therapy, the emphasis throughout is on the need for clear aims of treatment within a sound theoretical framework. It is still essential reading for students and lecturers in occcupational therapy at all levels.

"Nutrition: A Practical Approach" should be suitable material for those studying a nutrition module as part of a NVQ 3 in Beauty Therapy, as well as being of interest to health practitioners and holistic therapists.

This text explains the mathematical and statistical applications relevant to modern financial instruments and risk management techniques. It progresses at a comfortable pace for those with less mathematical expertise yet reaches a high level of analysis for the more experienced.

Explores the business opportunities and challenges associated with the development and management of tourism in a rural environment. This title examines the factors associated with the successful development of rural tourism and the significance of good practice.

Blending traditional and modern skills, this is a comprehensive and practical guide for all students of woodwork. Subjects covered include tools, doors, windows, floors, roofs, stairs and access.

Suitable for students on higher education courses, this title examines the hospitality industry and the ways in which it operates. It examines the accommodation industry: hotels of all shapes and sizes, guesthouses, hospital services, residential care, hostels, and halls of residence. It also focuses on the foodservice industry.

Part of a unique series written for Access to Higher Education students, this book addresses those modules covering psychology, sociology and ethics.

This is the first book to concentrate specifically on working as allies with individuals who are seriously disabled by mental health problems on a day-to-day basis. This enables the user to gain control of their own destiny as far as possible.

Explores dark tourism; that is, the representation of inhuman acts, and how these are interpreted for visitors, at a number of places throughout the world, for example the sites of concentration camps in both Western and Eastern Europe.

The assessment of mental health problems is vital to the successful planning and treatment for people suffering from them. This unique book provides a step-by-step giude to conducting this assessment, giving student nurses a humanistic perspective on the subject. This best-seller, written by one of the most experienced authors in this field has been updated to reflect new concepts and ideas.

Looking at critical issues for survival and success into the 21st century, this text offers a perspective on the convergence of approaches to managing risk and introduces new developments in current thinking.

An abridged version of "Operations Management" for more introductory courses. It uses a life-cycle structure which takes students through the entire operations process from beginning to end.

Using international case studies, this book looks at the factors which influence government tourism policy-making. It provides a framework for the study of tourism policy, contains chapter summaries, international case studies, a guide to further reading and questions for discussion.

Few years ago small and medium enterprises would have needed to invest significantly to contemplate moving out of their domestic environment into the global arena. The advent of the Internet has changed all that. This book focuses on Global Marketing in the Internet age.

Intended as an introduction to the theory and practice of strategic management, this book aims to enable the reader to identify and make connections between the key features and the issues and choices that arise from them. The text is aimed at BA Business Studies but is expected to be used on ACCA (Management and strategy) and CIMA (Strategic Management Accountancy and Marketing). It is also suitable for students on postgraduate courses in management or business studies including the Diploma in Management Studies and introductory stages of MBA courses.

Divided into vocabulary and grammar topic sections, this title is suitable for class or self-study.

Provides a new model of workplace equality based on capabilities theory. Moving on from equal opportunities and diversity management approaches, this book offers a new answer to 'what is equality' and provides insights into how equality in the workplace can be pursued and achieved.

Designed to give the intermediate science and theory necessary for electrical installation work, this title covers: Magnetism; Electrostatics; DC Machines; AC Theory and Machines; Transformers; Illumination; Efficiency, Work, Energy and Power; and Instruments. It ends with both short answer and multiple choice tests for practice.

Contains over 30 action-oriented case studies from leading companies operating in Europe, Asia, USA, Australia and Africa including Brother International, Nike Europe, Fiat Auto Spa, Pepsi Cola International, Zimbabwe Dairy Marketing Board, Almarai Limited, Eastman Kodak Singapore and The US Department of Environment.

Examines the mainstream marketing ethics and theories, placing them in an international context. This book investigates the means by which ethics can best be implemented into organisational/decision-making and focuses on some of the remaining challenges in business ethics.

Written from a more practical angle than many existing childcare textbooks, Jennie Lindon's student text uses scenarios to describe practice in realistic fictional settings drawn from the author's extensive experience.

Increasingly managers and firms, world-wide, are realising that their organisations need visions to map a way ahead for the future. Visioning is a strategic tool. This book defines it and explains how to implement it. It examines different interpretations of what is meant by visioning and also shows how to use it effectively for business success.

This revised fifth edition provides a thorough understanding of the subject, principally for students preparing themselves for professional examinations but also for managers who need to communicate with members of the accounting profession.

This is a textbook for students of PR. It offers a link from theory to practice, describing the key frameworks and developments in PR and showing exactly how they work in the real world.