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Böcker av State University of New York

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  • Cinder In My Knee af State University of New York
    Cinder In My Knee
    av State University of New York, College at Buffalo) Townsend & Carol (Associate Professor of Design
    129,-

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  • The Cowboy Hero and Its Audience
    Cowboy Hero and Its Audience
    - Popular Culture as Market Derived Art
    av Alf H. (Lecturer in Marketing, USA) Walle & State University of New York
    249 - 625,-

    Elements of popular culture (such as literature and films) are major industries. This work shows how the methods of popular culture scholarship can be merged with those of marketing and consumer research.

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