Böcker av Silke Schmidt

This book offers a pragmatic approach to bridging the gap between the humanities and business studies. Based on a critical reading of disciplinary cultures, the book analyses historical and contemporary U.S. business literature. Practical examples help the reader translate leadership tools for application-oriented humanities in the digital age.

Media depictions of Arabs and Muslims continue to be framed by images of camels, belly dancers, and dagger-wearing terrorists. But do only Hollywood movies and TV news have the power to frame public discourse? This interdisciplinary study transfers media framing theory to literary studies to show how life writing (re-)frames Orientalist stereotypes. The innovative analysis of the post-9/11 autobiographies West of Kabul, East of New York Letters from Cairo and Howling in Mesopotamia makes a powerful claim to approach literature based on a theory of production and reception, thus enhancing the multi-disciplinary potential of framing theory.