Böcker av Patrick (Cranfield School of Management Reinmoeller

Provides the comprehensive and thorough coverage of strategic management. This strategy text has been prepared to match the modern EMEA curriculum with coverage of implementation issues, analysis of how firms use strategic management tools, techniques and concepts, and more.

Provides the comprehensive and thorough coverage of strategic management. This strategy text has been prepared to match the modern EMEA curriculum with coverage of implementation issues, analysis of how firms use strategic management tools, techniques and concepts, and more.