Böcker av Marc Stickdorn

This is Service Design Thinking introduces an inter-disciplinary approach to designing services. 23 international authors and even more online contributors from the global service design community invested their knowledge, experience and passion together to create this book.

In this book, you'll find 54 hands-on descriptions that help you do the key methods used in service design. These methods include instructions, guidelines, and tips-and-tricks for activities within research, ideation, prototyping, and facilitation.

Auf der Grundlage einer Erhebung mit über 8.000 Besuchern der UEFA EURO 2008TM berechnen die Autoren den fiskalischen Impakt, touristische Wirkungen, die Zufriedenheit mit der EURO und das Image von Österreich.