Böcker av Lisa Caprelli

#1 Best Seller Color Your Message helps you understand the importance of digital marketing in 2016 and beyond! Globally, video traffic will be 79% of all consumer Internet traffic in 2018. 80% of the U.S. uses Google to get found. There is an art and style to using today's colorful digital tools you need to know about! Discover why old (traditional marketing) is out and why Color Your Message refers to branding, advertising and marketing. Every business has a message that starts with your brand, messages, story, digital practices using Google, video, effective websites Facebook, Twitter, LinkedIn, Instagram, social media, keywords, content marketing, YouTube and so much more! The author opens with an inspirational story about adapting to change while giving a new perspective on marketing. She uses permissible data from Google and Pew Research. This book helps entrepreneurs, leaders, business executives and CEO's get their greatest work into the world utilizing digital marketing tools, social media and technology right at your fingertips! Learn how to increase your business revenues and profits leveraging today's marketing tools. You can quickly take advantage of the author's experience who has spent over $1 million on advertising for the mere cost of a book! Learn what works and what does not. Marketing is what will bring you new and returning customers. Discover proven methods to leverage technology with your product or service! WHAT YOU WILL LEARN FROM THIS BOOK: Why content marketing combined with social media is extremely powerful! How to brand your business to be purposeful and social.Why remaining status quo can make you blind to new ways of doing things. Is your company taking advantage of innovation?23 Business Owner Questions that will help you redefine your purpose.How to position your name and brand in your community and on the web.Tools to get to the top rankings of Google. Learn how communicate with Google in a language it understands. How to look at traditional and new media in a different light. The Internet is Video Centric - is your marketing? Two-thirds of the world's mobile data traffic will be video by 2017. Social media is only one tool or one "color" of many to choose from. How to identify the advertising and marketing platforms that are right for you. How combining a winning strategy can help your business double or triple in growth! This is not another bland HOW-TO book - it is a book that gives a clear understanding of WHAT needs to be done and WHY! Color Your Message will add pizzazz to your business, value and brand. Caprelli tells readers why content marketing is "the new black," and encourages them to think outside of social media and take advantage of the many "colors" you can choose from. As advance readers of Caprelli's book have commented, looking at digital marketing in this fresh, new way opens up a wide range of possibilities. After reading "Color Your Message," readers are certain to feel energized and excited about a subject that can seem overwhelming. This book also contains permissible content by Google and Pew Research. It should come as no surprise that taking an artistic approach to the subjects of online marketing and social media comes from Lisa Caprelli. In addition to an extensive career in the marketing sector - having overseen the investment of over a million dollars in advertising and marketing expenditures on behalf of numerous CEO's and business people from varied industries such as automotive, lawyer, medical, retail, etc. - Caprelli is also an acclaimed artist. Lisa Caprelli Invites You to Become An ArtisticCreator of Your Online Marketing Strategy, and "Color Your Message!"

EYE SEE YOU: Choosing Kindness is a vibrant picture book blending humor, art, and heartwarming lessons. Follow Woof the Crow and Unicorn Jazz as they dive into an inspiring, fun-filled adventure with joy and kindness!This story uses clever and engaging illustrations to show the power of kind choices over hurtful words. A must-read for children, families, and educators, it's a tale about celebrating being unique and kind to all.EYE SEE YOU: Choosing Kindness is an inspiring children's story that school counselors and therapists approve for making good choices and speaking up for those who may feel like they don't have a voice. A kindness book, Unicorn Jazz is an award-winning unicorn book series and named the most unique unicorn in the world! A book showing that we can make good choices when speaking up or helping others with graphic novel-like art. Encouraging confidence, play & and imagination.Watch this story as a read aloud at: https: //youtu.be/sD25TDzy2LEUnicorn Jazz popular children's books are being turned into a cartoon series, Woof the Crow comes back with another heart-to-heart conversation with Jazz ... and it all began the moment he put on his first pair of eyeglasses. In addition to finding out more about Woof the Crow's background and family, EYE SEE YOU comes packed with new animal friends like Bee Happy Asia the Flamingo, Trezekke Zebracorn and more!EYE SEE YOU: Choosing Kindness is a picture book that teaches kids to be humble, confident, and proud of who they are, an inspiring children's fable. Children and adults find humor in the art that kids who enjoy graphic novels appreciate, along with clever anecdotes throughout the story.Woof the Crow comes back with another heart-to-heart conversation with Jazz ... and it all began the moment he put on his first pair of eyeglasses. This is also a timeless children's book.A great topic for parents, teachers and educators in this anti-bullying children's book, with characters showing choices a child can make to be nice versus choosing hurtful words. A great doctor visit book for kids especially when Woof the Crow brings out his glasses telling his animal friends, "You get a pair, you get a pair, everyone gets a pair."EDITORIAL REVIEWS: "We all need reminders about how to stay true to ourselves and respect others along the way. This story and series is so fun and inspiring and does exactly that! I highly recommend this book for kids and adults of all ages! Sit back, and enjoy this beautiful nudge to accept ourselves." -Alexis Maron, MA, RDT/BCT, RADT"Written and illustrated with joy and kindness, EYE SEE YOU invites children to bring out the best in themselves, allaying fears and differences to celebrate their unique being! This little book is one fine marriage of artistry, writing, and caring; a complete conviction that every day can be beautiful." -Grady Harp, Hall of Fame Amazon Children's Book Reviewer"The best bullying books for kids, these kindness books for children's messages give joy, meaning, and conversations about the power of words, including KINDNESS. This bully book for kids shows how to see not only with our eyes, but with our hearts and minds as well. -RS Brendan, Teacher"I loved the reference to historical people who wore glasses. I was also happy to read that instead of fighting back with unkind words a gentleness and kindness in words was used to become friends with a former bully at school." -T. YoungFind playtime puppets, coloring books, free printable coloring pages, teacher resources go to: UnicornJazz.comAuthor Lisa Caprelli is an inspirational school speaker and proudly does school author visits!

In the first children's unicorn book series, Unicorn Jazz started off feeling a bit shy and unwelcomed after she moved to a new place far away from her first home. The idea of being unique is a lesson learned for Jazz with the help of her new flying friend, Woof the Crow, who showed her how to celebrate being different from everyone else and why she should not hide or change who she is. By the end book one, with her head proudly held high, Jazz made more friends to play with, not by trying to fit in with everyone else, but just by being her beautiful self. The main teachings from the first book on feeling openly content with your own uniqueness, belonging and believing in others is brought to life in color in this second part of the Unicorn Jazz series. Bee-ing Happy with Unicorn Jazz and Friends demonstrates how kids can positively involve themselves socially through illustrating that the little things in our individual day-to-day lives do matter and that each new day is another chance to make yourself happy by helping another. Whether it is giving someone a self-made gift, spending time with them by participating in something new, or even bringing them in on your favorite hobbies, this book shows how each and every considerate social gesture adds a spark of value and light to the person on the receiving end. The core concept of this book focuses on portraying that although each person is unique and enjoys things in their own way, we also share the same essential values of what happiness means to us - and that emotion is radiantly captured in the illustrations of all the characters within each page. Along with a heartfelt lesson on self-expression and the importance of bonding and togetherness, Bee-ing Happy with Unicorn Jazz and Friends also includes several educational fun facts, coloring pages, a new character to the Unicorn Jazz series -Bee Happy.The 10 Questions were a great bonus for me and my child. We also loved "finding" Bee Happy on every page as a game. Bravo for another well thought out and entertaining book about happiness!You find out why Unicorn Jazz is unique in that she has a musical note for a tail in the first book and she can sing.Unicorn Jazz teachers readers: Kindness, acceptance;and celebrating our uniqueness. Compassion, acceptance and self-pride, social emotional learning, emotional intelligence development are important to building a healthy sense of self-esteem and self-worth. -Dr. Stacey Zlotnick"This book is meant for exploration of imagination with your child. It makes a great gift for the teacher or parent with beautifully illlustrated pages on what Bee-ing Happy could be. It makes you think of more ways we can all be happy, even with simple things such as belonging, making s'mores, and being present with family and friends." -Jacquie Aguilar, School CounselorDon't forget Unicorn Jazz sing-a-long and other unicorn fun items for children and little girls of all ages found on UnicornJazz.com, such as unicorn coloring books, unicorn birthday theme ideas and more!UnicornJazz.com