An account of global business domination that reveals the thinking processes and planning techniques of prominent companies, showing why they work, and how any company can benefit from them. This book uses case studies of strategic thinking in action.
Renowned business strategist Kenichi Ohmae's path breaking ideas on the globalization of industries and products have made headlines in leading financial newspapers and business publications on three continents. Now, in this eagerly awaited book, Ohmae integrates and expands his much discussed concepts.Ohmae explains that becoming an insider means nothing less than full membership in the indigenous business communities at each corner of the Triad.
A masterful analysis that will redefine the workings of the global economy for years to come.
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