Böcker av Jessica Keyes

Helping IT managers and marketing managers get up to speed, quickly and easily, on what¿s needed to develop effective marketing campaigns, Marketing IT Products and Services focuses on the unique issues involved in the marketing of IT products and services. This one-stop resource provides everything needed to understand the role

Enterprise 2.0 (E 2.0) has caught the collective imagination of executives who are innovating to radically change the face of business. E 2.0 takes full benefit of social networking, including blogs, discussion boards, mashups, and all that is sharable and combinable.Examining organizations and their social activities, Enterprise 2.0: Social Networking Tools to Transform Your Organization considers the complete spectrum of social media and social activities available to your business. It not only offers a hands-on, practical assessment of "what to do," but also "how to do it." Demonstrating how to utilize social networking within diverse functional areas, the book:Describes the functions of social networking in the context of today''s enterpriseDetails how to make the best use of blogs, discussion boards, and workspaces in an organizational settingSupplies a complete discussion on how to prepare staff for social enterprisingExplains how to measure and manage social networkingThis book includes discussions of social networking in enterprise activities such as human resources, risk management, operations, and project management. It describes the utility and role of social networking on a department by department basis, explains how to integrate social enterprising with knowledge management, and supplies helpful insights into legal, performance, and measurement issues. Touching on key security and privacy issues, the book clearly illustrates how social networking and E 2.0 can help improve risk management in your organization.

From operating systems to the cloud, OracleΓÇÖs products and services are everywhere, and it has the market share to prove it. Given the share diversity of the Oracle product line, and the level of complexity of integration, management can be quite a daunting task.The CIO''s Guide to Oracle Products and Solutions is the go-to guide for all things Oracle. It provides management-level guidance on how to successfully navigate and manage the full range of Oracle products. The book presents management best practices and user/developer lessons learned in the use of Oracle products and services.Supplying both conceptual and technical views, the text focuses on what CIOs need to do to orient, or reorient, their organization toward the use of Oracle products and services. It describes how to develop a strategic framework for the use of these products and services rather than the specific product or service itself. This strategic framework will help you to prepare, educate, keep up with change, mitigate risk, and implement with the confidence needed to succeed.Providing an overview of the suite of Oracle technologies and solutions, the book covers the heart of the Oracle products set, including Oracle analytics, enterprise performance management, Oracle cloud, data management, application development, social business, and fusion. It examines compliance and security issues and includes metrics to help you evaluate potential solutions.The book also provides readers with access to a set of helpful resources on the bookΓÇÖs page at www.crcpress.com, including cloud procurement best practices, cloud migration tips, a sample project procurement plan template, and various glossaries.

With 70 percent of organizations already adopting bring your own device (BYOD) and Gartner expecting this number to increase to 90 percent by the end of 2014, it is not a question of if, or when, itΓÇÖs a question of will you be ready.BYOD for Healthcare provides authoritative guidance to help you thrive during the healthcare BYOD (hBYOD) revolution. Jessica Keyes, president of New Art Technologies, Inc., professor at the University of Liverpool, and former managing director of R&D for the New York Stock Exchange, supplies an understanding of these new end users, their demands, and the strategic and tactical ramifications of these demands. Maintaining a focus on the healthcare industry, the book considers the broad range of technical considerations, including selection, connectivity, training, support, and security. It examines the integration of BYOD to current health IT, legal, regulatory, and ethical issues. It also covers risk assessment and mitigation strategies for an hBYOD environment that are in line with medical laws, regulations, ethics, and the HIPAA and HITECH Acts.The text discusses BYOD security and provides time-saving guidance on how to configure your hBYOD environment. It also considers how BYOD impacts resource management, certification of EMR/EHR software, health informatics, and health information exchange.The book covers content and data management, risk assessment, and performance measurement and management. It includes a set of Quick Start guides with tips for assessing costs, cloud integration, and legal issues. It also contains a robust appendix with information on everything from security settings for Apple iOS devices to a sample employee mobile device agreement.

Social Software Engineering examines the field through the spectrum of social activities that now compose it. Supplying an up-to-date look at this ever-evolving field, coverage includes security, legal, and privacy issues in addition to workflow and people issues. Jessica Keyes, former managing director of R&D for the New York Stock Exchange, details the methodology needed to bring mission-critical software projects to successful conclusions. She provides readers with the understanding and tools required to develop infrastructures capable of supporting the collaborative applications that today¿s users require.

This handbook provides financial and technology management professionals with a unique and invaluable guide to the cutting edge technology and hot trends in the insurance industry. It is a complete technology reference, with over 100 illustrations present, and provides a guide to products and resources.

This book is the go-to guide for all things Oracle. It provides management-level guidance for successfully navigating and managing the full range of Oracle products. Coverage includes executive-level overviews of the Oracle product line, management best practices, user/developer lessons learned, management considerations, compliance and security considerations, and management metrics. The book provides readers with access to a set of helpful resources on the book¿s page at www.crcpress.com, including cloud procurement best practices, cloud migration tips, a sample project procurement plan template, and various glossaries.

This book explains and then helps readers live with the psycho-techno phenomenon that is bring your own technology (BYOT). Readers will learn how to understand these new endusers and their demands, as well as the strategic and tactical ramifications of these demands. Next, it covers the broad range of technical considerations such as selection, connectivity, training, support, and security. The text includes best practices and case studies of well-known companies, including IBM, Ford, and CarFax.

Covers various things from system security to IT support for the Web marketing of financial services. This book offers example-driven explanations of such topics as: digital check imaging and Internet-based billing; e-commerce and Internet banking; portfolio management systems for the 21st century; and, GIS technology in financial services.

Addresses challenges and solutions associated with: supporting the self-service revolution by servicing kiosks and ATMs efficiently and economically, straight-through processing for the securities industry, outsourcing business communications in the insurance industry, and putting inbound fax automation to work in financial organizations.

Discusses the CM framework from a standards viewpoint, using original DoD standards to describe elements of configuration management within a software engineering perspective. This book covers CM planning, configuration identification, verification and auditing. It is suitable for software engineers and systems developers.

Helping IT managers and marketing managers get up to speed, quickly and easily, on what's needed to develop effective marketing campaigns, Marketing IT Products and Services focuses on the unique issues involved in the marketing of IT products and services. This one-stop resource provides everything needed to understand the role

Knowledge management is the identification and analysis of available and required knowledge, and the subsequent planning and control of actions, to develop knowledge assets. This book discusses creation, protection, development, sharing, and management of intellectual assets through the use of business intelligence and other analytical techniques.

Explains the concept of the scorecard framework from both the corporate and IT perspectives. This book offers insight into performance measurement and management, continuous process improvement, benchmarking, metrics selection, and people management.