Design and branding have immense power to create, label and affix value. This innovative book argues that disability as a category is created by the way it is designed; the disabled are branded as in need of specialized, segregated services, products, policies and even rights. They can, therefore, be rebranded.
Professional accountability has become central to both public and private sectors. This title bridges the apparent gap between practice and research to present a logical, systematic model to guide the professional thinking and action within the context of everyday professional life.
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