Böcker av Drew Eric Whitman

"This book is a heavy-content, real-world business seminar in graphic-novel style, created especially for today's video-dominant learners to show what pushes consumers to react--and buy. Work-at-home entrepreneurs, mom-and-pop retailers, businesses of all sizes, and even nonprofits will benefit from reading this book"--

"This book examines the hidden principles specific to successful online ads and email promotions and the numerous and potent psychological techniques they employ to make them so persuasive"--

Explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective. This book brings you face-to-face with the prospect's intimate evaluation procedures so you can turn them into sales motivations and close the deal.