Böcker av Anthony J. Evans

First published as 'Markets for Managers', this book has proved to be a popular way for non-economists to understand and apply the key tools of economics in a business setting. Written in an engaging and informal way, whether you are a busy executive or simply an interested amateur this is your essential go-to guide.

An accessible text that provides managers with a well-rounded economic awareness Successful managers possess an understanding of economic and market principles as they relate to business itself.