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Marknadsföring har gradvis blivit ett brett koncept som avser flera områden. Det finns många olika sätt att arbeta med marknadsföring, oavsett om det är digitalt eller analogt via skyltar eller liknande. Därför har vi ett varierat urval med böcker av experter på området. Vi har böcker skrivna av tidigare jättar på marknaden med olika syn på marknaden idag och om hur du kan säkra en bra position. Förutom dessa typer har vi också läroböcker som är gjorda med det specifika målet att lära läsaren så mycket som möjligt inom ämnet. Om du är i färd med att lära dig och förstå marknadsföring har vi bra böcker specifikt för detta. Kolla in vårt urval och se om du hittar någon inspiration för ditt kommande projekt!
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  • av Caelan Huntress
    265,-

  • av Amandeep Singh & Devesh Bathla
    2 645 - 3 445,-

  • av Michael Stone
    409,-

    This book contains proven steps and strategies on how to start your dropshipping business and take it to a higher level. It opens you up to all the basics of drop shipping ensuring you have an understanding of what it really is about and also how you can go about it. Drop shipping is viewed as a retail fulfillment method whereby you don't get to keep products in a store but instead you purchase items from a third party and then ship it directly to the customer. This therefore means that the merchant never gets to see or handle the products it sells.Anyone with a desire to start a home business that won't require so much effort should consider dropshipping which is actually the easiest, quickest and least costly form of ecommerce business to implement. What one does is choose the products they want to sell from their wholesale source, post images and descriptions of the products to their website or marketplace and then begin making sales. You will only be required to pay for the products once they are sold and you have collected the money from your customers. Am sure this explains to you how easy and interesting dropshipping can be and the best thing is that you have the right guide at hand that will enlighten you on all its principles and basics.As a beginner you should however know that dropshipping is not as easy as it is made to seem, it also comes with its own complexities and challenges but learning of each puts you a step ahead. Just like any other business the profitability and success of dropshipping is determined by certain variables. When you are equipped with knowledge and skills you increase your chances of creating a highly profitable online business. What I mean is that dropshipping is not a get rich quick scheme and that real success will definitely take significant work and time. It is however a sustainable business model that comes with minimal risks.The book is going to be very helpful as it will provide you with both pros and cons and most importantly guide you on tips for success. What is important is for you to know that most of the problems can be resolved and challenges conquered with careful planning and consideration and no kind of obstacle should deter you from building your dropshipping business from ground up. It never hurts to try and this is especially for those looking for some c0omplimentary income or those tired of working a day job. Make today the day when you make a huge difference in your life by reaching out to the world and finding more possibilities.

  • av Kirsten Booker
    309,-

  • av Aaron McLaren
    309,-

  • av C. William Crutcher
    389,-

  • av Victor Green
    199,-

    Over 100 chapters of useful information to help Entrepreneurs; people who are starting a business; people running a business; students leaving college, or University, who want sound, good, practical advice, about their business.Please click on a section title below to view all the chapter headings of that section.Starting a BusinessIdentifying Your Audience: Marketing & SellingMaximizing on Your AudienceFinancial ManagementRaising Money, Buying and Selling a BusinessProfessional AdviceWhy Businesses FailMotivate Yourself to SuccessWhat is an EntrepreneurSummary of Points to Remember

  • av Andreas Neumann
    235,-

  • av Sebastian Wagner
    179,-

  • av Guerric de Ternay
    329,-

    LAUNCH IN THE RIGHT MARKET AT THE RIGHT TIMEChoosing the right market opportunity for your business is the most important decision you'll make as an entrepreneur.When you pick a market that's growing, your business gets to grow with it. This is like having the wind at your back, making it easier for your company to move forward. Entering a growing market early can give you a competitive advantage. Being one of the first to offer a product or service in a new or rapidly expanding market can establish your business as a market leader before the space becomes too crowded. Written by a practitioner, The Opportunity Lenses teaches you how to spot the right opportunities for launching a growing business before others. This guide is your roadmap to understanding market trends, emerging consumer behaviour, and the indicators that an opportunity is worth going after. WHAT'S INSIDE THE BOOKIn The Opportunity Lenses, you will learn:¿ How to identify emerging trends before they become mainstream¿ The five forces of change and how they influence businesses¿ How to recognise a lasting trend from a short-lived fad¿ Where new opportunities come from¿ How to assess if an opportunity will drive sustainable growth¿ 19 opportunity triggers that are springboard questions to help you explore new opportunities¿ How to define your business thesis, i.e., your view of what the world will look like in the future¿ The 8 metrics to choose the best opportunities to go afterThis book is crafted for entrepreneurs, designers, and product managers seeking to find the best opportunities to grow their business. GROW YOUR BUSINESSThe key to a thriving business lies not just in having a good idea, but in launching it in the right market at the right time. Discover how the dynamics of growing markets can serve as a catalyst for your business success. Get The Opportunity Lenses now and unlock the secret to spot your next big business opportunities.

  • av Franziska Hesser
    1 095

    Die Verjüngung des Waldes nimmt eine zentrale Rolle in der nachhaltigen Waldbewirtschaftung ein, bleibt im Diskurs aber oft unberücksichtigt. Dieser Band stellt verschiedene Aspekte zum historischen und zukünftigen Reproduktionsvermögen des österreichischen Waldes und damit der Ressourcenbasis für die Holzwirtschaft angesichts des Klimawandels in den Mittelpunkt. Die Veränderungen im Wald hinsichtlich Resilienz, gesellschaftlicher Erwartungen sowie Biodiversität, Waldbewirtschaftung, Ressourcenverfügbarkeit und Innovationsbedarf der Holzwirtschaft werden kontextualisiert.

  • av Scott James
    129,-

  • av Johann Botha
    365,-

  • av Ali Hassan Al
    145,-

  • av Yogesh Pearlal
    179,-

    'Stop telling, start selling'"Every sale counts, even the small ones count"A growing number of young people around the world enter the job market in some kind of call centre job. From India to Dubai, South Africa to Australia, being able to sell over the phone may be the key to the start of many successful careers. Yogesh Pearlal has made more money selling in the call centre than any other profession he can claim. Yogesh Pearlal is the #1 Top Performing Call Centre Sales Advisor at one of South Africa's biggest insurance companies for more than 6 years running. He has won many awards and incentives including Top Call Centre Sales Advisor and 6-Months Incentive Awards earning him a salary equivalent to that of many highly qualified professionals, something never heard of in the call centre environment as an advisor. His sales skills have taken him from a regular call centre agent to the most paid agent on the phone. Now in his first book, Yogesh Pearlal shares his success formula on how to sell more using his basic principle of "Stop telling, Start SELLING".Sales Superstar - The Winning Formula to Call Centre Sales is a book about sales processes, techniques and tactics that work for any Advisor wanting to achieve consistent sales performance in the call centre sales environment. What you will learn from reading this book: Beginning with what makes a Sales SuperstarUnderstanding where your sales come fromUnderstanding the qualities of a sales superstarUnderstanding why clients would buy more from superstars than ordinary sales advisorsUnderstanding how to get more information from prospective clients through smart questioningThe Winning Success FormulaUnlocking the call centre sales processWhat you need to know about yourself, your client and your productMastering the Call Centre Sales process for more salesCall Centre Objection Handling and Sales tips

  • av Adan Jordan
    309,-

  • av Jennifer Takhar
    1 865

    This book offers new, critical perspectives on the impact of "life-enhancing" technological advancements on consumer identity positions and market evolutions. It will allow readers to understand how accelerated technological market changes are being experienced and creatively countered at the societal and individual level.

  • av Arunava Dalal
    1 825

    Sustainable Marketing and Customer Value establishes an overview and framework for major ideas that connect marketing, consumption and sustainability.

  • av David Dugdale
    1 695

    The book analyses segmentation, value to customer, price-value maps, segmental pricing, product differentiation and dynamic pricing, with traditional economic theory, showing how these ideas have implications for management accountants and the value that they can bring to the business.

  • av Outi Niininen
    1 695

    This edited book presents a comprehensive, research-led coverage of the progressive ways public relations (PR) and social media is utilised today.

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